This World Fair Trade Day (14th May 2022), Fairtrade Foundation UK introduced farmer Awad Melhim who grows the olives that go into Zaytoun’s Fairtrade olive oil.

Every day he sees climate change threatening his livelihood, as he explains in this film alongside six other Fairtrade farmers.

But Awad is doing all he can to take on the climate crisis, and we can choose to stand with him. By choosing Fairtrade and choosing climate justice.

‘We improve the soil by using organic manure...natural fertalizers are the key to enrich the soil and feed the trees really well.’ Awad Melhim explains how he uses organic techniques to take on the effects of climate change on his farm in Palestine.

WATCH & SHARE THE FILM TO LEARN MORE

When we choose Fairtrade, we choose more power and more money in the hands of communities taking on the climate crisis. That means farmers like Awad can scale up their great work by investing in organic techniques, planting trees, and sharing local knowledge. 

We all must talk about climate justice this World Fair Trade Day for one simple reason. The climate crisis isn’t fair.

Wealthy nations have the biggest carbon footprints and bear the most responsibility for the climate crisis. But it’s those earning the least – with the smallest carbon footprints – who feel the worst effects of climate change. 

Climate change is really worrying us, says Diana Saakwa, Fairtrade cocoa farmer, Ghana. 

Watch and share as Diana and other farmers behind Fairtrade favourites including Divine Chocolate, Cafédirect, JTS, Liberation Nuts, Traidcraft and Zaytoun explain how earning more with Fairtrade is key to taking on the climate crisis.

To mark & commemorate World Fair Trade Day, let us all help spread the word that choosing Fairtrade is part of choosing climate justice. You can find out more, and find other ways to get involved, on the World Fair Trade Organisation website.

WATCH & SHARE THE FILM

Want to hear more? Join Mary Kinyua’s lecture, Tuesday 17 May 6-7pm ONLINE.

Mary Kinyua, who has worked for years with Fairtrade flower farm workers in Kenya, acted as Fairtrade’s Head of Delegation at the UN climate summit COP26 last year.

Sign up to hear Mary Kinyua’s address at this free virtual event.

On Tuesday 17 May, she’ll be giving a keynote speech reflecting on that conference, what's next in Fairtrade farmers’ fight for climate justice and her own experience witnessing the effects of climate change first-hand.

The virtual lecture is being organised by the Scottish Fairtrade Forum and you can sign up on Eventbrite for free.

SIGN UP TO HEAR MARY’S LECTURE

Without fairer trade, we can't begin to tackle climate crisis. On days like World Fair Trade Day, it’s critical we make more people understand this. Thank you for helping to spread the word.

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AuthorGrassroots Luton